Ever found yourself making a purchase online that you had no intention of buying?
Maybe you were just browsing social media or you were checking your email, and the next thing you know, you bought something.
You were taken through an effective sales funnel.
If you have an online business, you need a high-converting sales funnel. It will help you generate leads and take your audience through a well-planned journey to conversion and sales.
And one of the best ways to do that is with ClickFunnels.
What is ClickFunnels?
Anyone who's been following me knows I LOVE ClickFunnels.
But for those of you who aren't familiar with it, here's a little about what it is…
ClickFunnels is an all-in-one sales funnel builder. After determining what your sales funnel is, ClickFunnels will help you make it a reality.
Through ClickFunnels, you're able to create full websites, start your own blog, and build your e-commerce site. You may also build email marketing campaigns, create after-sales marketing, and even manage your own affiliate program.
It simplifies the whole creation process so you only have to focus on innovating and creating maximum value for your target niche.
ClickFunnels is great for those starting their online business. You don't need to learn code or any of the technical aspects to work your way around the service.
How Does It Work?
That's great and all, but you probably want to know how it works and what its main features are.
Whether you're promoting your blog or setting up your online shop, ClickFunnels has a lot to offer.
It will not just help you connect with your end-user but also help you create funnels and websites for your employees, investors, clients, or suppliers.
ClickFunnels is an easy way to create a funnel for e-learning and training programs. E-learning takes up more than half of the whole corporate training industry in the US.
Using ClickFunnels is an easy and fast way to adapt to these developments.
Building a Landing Page in ClickFunnels
Every single time you visit a new website, the first thing you come to is considered a landing page. It can be considered the doorway of your brand since it gives the visitor an overview of what you have to offer.
If websites are like a directory for your brand, a sales funnel is like the specialty store wherein you guide your customers from start to finish.
This is especially important for an e-commerce site.
And you can create your sales funnel straight from ClickFunnels’ page builder.
When building a landing page for your website or sales funnel, ClickFunnels gives you an option to choose from a variety of templates or to create everything from scratch.
You can also add various elements to make your visitor interested enough to double-click on your call to action.
Building a Sales Page in ClickFunnels
Obviously, you want your viewers to buy what you've got.
An effective sales page will convert viewers into buyers, and you can do that on ClickFunnels too.
They allow you to create different sales pages to hold the viewer's attention from the moment they enter the funnel up to the time they confirm their purchase.
You may opt to create multiple sales pages in order to present a more personalized customer experience. For example, you can create an FAQ page in order to address concerns and questions about your product.
You can also create a short media gallery displaying your product’s many possible uses.
On the actual product page, you can tweak around the many elements in the funnel builder. You can create an opt-in page for a newsletter or an online program.
ClickFunnels is powerful enough to create upsell and downsell pages that may help you provide more value for your customer than just their intended product purchase.
Creating Additional Pages
Beyond the basic pages needed to complete the backbone of your sales funnel, ClickFunnels is a great tool to create more pages to complete the value experience of your consumers.
For example, you can create an affiliate program manager page.
Another option is to add an email opt in page for post-sales marketing.
You can also showcase your expertise through webinars right on your ClickFunnels account.
What Are the ClickFunnels’ Features?
Now, let's look at the ClickFunnels features that make the platform a unique yet powerful tool for any online business.
Sales Funnel Templates
Let's face it, most of us who are running a business don't have time to do it all ourselves, not the know-how.
So, we often hire designers and specialists to create and manage our websites.
If you want to remove the need to outsource and still keep things simple for yourself, you can use ClickFunnels' sales funnel templates.
With these templates, your site will look nice and professional. But the really powerful part is that it also provides templates for the whole sales funnel process.
This helps you get ideas on how to create a unique value proposition for your clients or customers.
There are templates designed for a specific product or service. Some are for your specific target niche.
On the other hand, if you have a definite idea in mind as to how your sales funnel or site will look, you also have the option to create your pages straight from a blank slate.
Setting up a sales funnel is great and all, but it won't get you anywhere if it doesn't convert.
That's where A/B split testing comes in.
With this feature, you'll know what elements work for your customer and what does not. Almost every part of your site or sales funnel can be split tested to see what works best.
This ensures that every part of your funnel is working in the best way to convert viewers to buyers. The testing feature also makes sure that all the buttons of your site work properly and will redirect to their intended destination.
ClickFunnels has the ability to create payment gateways for your business too. Customers can check out and purchase straight from your sales funnel or website.
This includes payment gateways for credit cards and services like PayPal.
If you already have a Shopify account, you can integrate it to ClickFunnels. Through that, you can provide easy access to your Shopify store. You can also use the data from Shopify to create your sales funnel.
Email Marketing Tool
As an all-in-one funnel builder, ClickFunnels is also a one-stop-shop for email marketing. You may opt to build your email and membership list through ClickFunnels and have them automate sending your emails.
It can also serve as an auto-responder to specific emails that come into your inbox.
ClickFunnels also support third-party integration, allowing you to integrate your existing mail services, such as MailChimp, GetResponse, or Active Campaign, into ClickFunnels.
In fact, ClickFunnels offers integration to a lot of services so that you can manage everything from just the ClickFunnels site.
The Affiliate Program
One of the most powerful features of ClickFunnels is that it allows you to create and manage your own affiliate program for your products and services.
Besides actually selling your product and services, an affiliate program is a great tool to help you generate more sales. It's how I became a successful online marketer, and it can take you far too.
You can even join ClickFunnels' affiliate program, which happens to be my favorite affiliate program. It get a 40% commission per sale and there are tons of other perks.
You might want to join the program in order to increase your income and get inspiration as to how you may create and handle your own affiliate program.
So, how much does ClickFunnels cost?
It comes with three subscription plans–Basic Plan, Platinum, and the Two Comma Club.
The basic package is at $97 per month while the Platinum package is at $297 per month. Two Comma Club comes at a price of$2,497 per month.
Before you decide to get a subscription, ClickFunnels offers a two-week free trial in order for you to decide and try out its different features.
The features and services available to you increase according to the tier you subscribe to.
Basic plan subscribers need to consider that once their site gets more than 20,000 unique visitors per month, they'll need to upgrade to Platinum.
Follow-up funnels such as the email marketing tool and direct lead messaging become available at the Platinum plan and beyond. This is helpful for you to continue the consumer experience even after they purchase your product.
FunnelFlix is an online academy that is home to thousands of tutorial videos, training courses, and modules. Successful funnel owners and builders share their secrets for marketing, sales, copywriting, customer retention, and much more. Access to FunnelFlix starts at the Platinum Plan.
Is ClickFunnels Worth It?
A powerful tool like ClickFunnels comes at a steep price, yes.
So, is it worth it?
The 14-day free trial will help you find out for yourself.
If you are still starting out or the platform is outside of your price range, you should try the 14-day trial to see if ClickFunnels is a service that you could subscribe to in the future.
If not, there are available ClickFunnels alternatives that you may use like LeadPages or Unbounce.
ClickFunnels is truly an all-in-one builder. It is for the serious businessperson who does not want to handle too many different sites and services to get things done. All the tools you need to run and market your business can be found on ClickFunnels.
Wanna give ClickFunnels a try?